New option for kids seeking less flavour! Try the flavour-free and ultra-mild (but still Yum!) Jack N’ Jill toothpaste – and parents love it because it’s free from nasties like preservatives, sulfates, colours or sugar. Contains xylitol (from birch trees) to fight tooth decay and organic calendula to soothe gums. Safe for teething infants too - especially with the silicone finger brush!

Size: 50g